Schema Markup Plus: Why it's Important for S.E.O.

Schema Markup is one of the newer forms of Search Engine Optimisation (SEO). It allows you to boost your rankings on search engine results pages (SERPs) by providing snippets of useful and timely information to potential website visitors.

CONTENTS
1. All about Schema Mark-up
2. How Schema Markup works

All about Schema Markup Plus

World Wide Web Spinner uses Schema Markup

Schema Markup is the Code that communicates direct with search.

Schema is a type of HTML markup that was created by a collaborative team of Google, Microsoft, Yandex and Yahoo engineers.

It’s an HTML language that provides information to search engines about how certain pieces of information should be presented in search results.

You may have heard of “rich snippets” of information displayed in enhanced search results; these are made possible by schema markup.

The feature does require plenty of complex coding which must be properly prepared and implemented.

If not inserted correctly, the affects could actually damage your websites performance.

How Schema Markup Works

Microdata, RDFA and Json-LD are the 3 code languages that can be used to add schema markup to the web document when published online.

JavaScript Object Notation for Linked Data (JSON-LD) : This code is easier to generate because it can be placed anywhere in html body of the webpage.

As Google and other search engines continue to design how SERPs looks for different types of queries, the space for displaying organic links becomes smaller and smaller, especially on mobile.

You want to take up as much real estate as possible while also enticing click-through. That’s why it’s important to use schema markup to stand out against competitors online and put yourself in a position to be more visible in SERPs.

World Wide Web Spinner uses Schema Mark Up to boost your sites presence on Search Engines

Schema Markup is a “label” made up of code.